Nielsen Brandbank offers a white label model for our ecommerce and merchandising solutions; an opportunity to bring our established services, processes and capabilities to new markets – new countries and new industries – while your organisation maintains independence and full control of its brand.

Nielsen Brandbank’s systems are already compatible with global networks like GDSN and GS1 Source, allowing for efficient delivery of commercial, operational and technical systems.

Being a Nielsen Brandbank reseller means:

  • The ability to commercialise digital content management services in your market;
  • Access to a successful and robust operational workflow without heavy investment and configuration costs;
  • You can focus on selling and customer relationships while we maintain the service technology; and
  • Being fully operational within three months

Typical reseller organisations include GS1 member organisations, buying groups, and GDSN data pool service providers. The reseller relationship will work with your business managing commercial relationships and operations, while we provide expert knowledge and training in quality product content and secure data distribution.

By launching a Nielsen Brandbank reseller you can establish an innovative and secure content network in your market; implement a tried-and-tested model more quickly and efficiently than starting from scratch.

To learn more about reseller opportunities, please contact

GS1 Italy case study