Product Labelling – The Battle Between Shoppers and Brands
5 Jan 2022
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Meet the demand for enhanced product information by improving the completeness of your content
52800+
Global
brands
brands
700+
Global
retailers and
wholesalers
retailers and
wholesalers
50M
Products
distributed
globally
distributed
globally
39
markets nielsen
brandbank
operates in
brandbank
operates in
NielsenIQ Brandbank understands how difficult and time consuming it is to digitalise best-in-class product content, which protects brand equity across multiple channels.
We partner with our clients to move them forward on their path to digitalisation. Whether they are fixing the basics or want to become world-class, we have solutions that scale brands’ and retailers’ digitalisation efforts.
TRUSTED BY WORLD-LEADING RETAILERS AND BRANDS
Help shoppers
discover your products
We help shoppers discover your products,
by ensuring you have the right digital
content to meet their needs.
Activate channel-
specific shopper needs
We help you activate channel-specific shopper needs,
by enabling you to customise digital product content.
Engage shoppers
We help you engage shoppers and drive sales conversions,
by combining the brand experience to make your
products stand out.
Compete successfully
We help you compete successfully,
by identifying opportunities across the digital shelf.
