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Introducing Planogram Solutions

In exchange for some product samples, Nielsen Brandbank can capture precise dimensions for both shelf ready packs and single units, creating accurate and consistent planograms. Our space planning software reduces the cost and effort in sourcing planogram content.

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Planogram Solutions

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Introducing Product
Image

The Essential service offers you exactly that: the core information you need to market and merchandise your product, captured for you in one smooth process. Removing additional costs, Nielsen Brandbank combines your web and print content with your merchandising content into a single service bundle.

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Product Image and Data Capture Solutions

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Introducing Product Library and Enrich

Manage your existing digital marketing content and review and approve the product content captured for you by Nielsen Brandbank. Our digital asset management platform enables you to organise your product content and additional marketing assets.

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Brand and Digital Asset Management Solutions

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Introducing One Case
One Place

Working with the retail and wholesale industry on your behalf, the distribution format of B2B product data will be standardised to ensure all parties have the relevant product information required. Providing a complete omnichannel data set to the B2B and B2C industry.

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B2B Product Data

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Introducing GPE

GPE can provide you with a comprehensive feed of B2B and B2C product data in line with the GS1 GDSN standards. With this integrated tool, you can implement a connected digital strategy to have consistent data for use across your business.

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Data Pool

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Introducing Optimised Imagery

As part of our optimised service, Nielsen Brandbank can create, host and publish product images designed specifically to make your products easier to browse across all devices.

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Optimised Imagery

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Introducing Connect

Working with some of the UK’s biggest retailers, Nielsen Brandbank can help you shorten the path to purchase by allowing the shopper to discover, research, compare and select products without leaving the retailers website. By syndicating tailored and impactful rich product content you will have the opportunity to differentiate and set your brand apart from the rest.

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Product Page Enrichment

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Introducing AB Testing Solutions

Nielsen Brandbank has partnered with Vypr to connect your products with consumer insight like never before. Either when launching a new product or making a revision, Nielsen Brandbank can assist you in making valuable and informed product decisions.

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AB Testing Solutions

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Introducing ECI

Do you know if your products are competitively priced and if they could benefit from a promotion? Are you aware of your share of the market for that product category? Without this essential information, it is difficult to react fast when managing your online presence.

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Ecommerce Performance Analytics Platform

Introducing GS1 Smartsearch

For Google and other search engines it is difficult to read and understand the data and index them accurately which ultimately affects the quality of search engine results.

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GS1 Smartsearch

Introducing Google Manufacturer Center

Google Manufacturer Center is a free tool that enables brands to accurately represent products to shoppers on Google shopping. The Manufacturer Center allows brands to attract more shoppers and elevate a brand’s profile by providing relevant, current information on products, creating a more effective listings on Google Shopping.

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Google Manufacturer Center

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