Many brands still divide their revenue streams by online vs offline, but did you know that 49% of grocery shoppers use online sources when making their purchase decision, even if they subsequently buy in-store*? Making your online content relevant and engaging is crucial to driving sales both online and offline.

* Nielsen Connected Commerce Report 2017.

Store and manage all of your digital assets with Nielsen Brandbank’s Enrich platform.

On top of this, your retail partners each have their own ideas of what the shopping experience should look like, so you’re having to fulfill multiple content requirements for their stores, websites and apps.

Instead of feeling overwhelmed by this, we want you to feel as excited as we are. Because while the market is fragmented, your strategy doesn’t have to be.

Centralize all your brand content with Nielsen Brandbank: A one-stop shop that checks all the boxes.

Fill in the gaps in your product content with top quality images and data captured in our high-spec studio, and consolidate all your digital assets in a centralized content management platform: