RETAILER AND WHOLESALER
HOW WE HELP
Introducing Planogram Solutions
Simplify the process of space planning by creating, managing and distributing merchandising information, Planogram Solutions allows suppliers to share assets with retailers and each other using a single web-based platform.
Image and Data
Our experienced imaging and data experts create the product content you need to display products online and more. Using Nielsen Brandbank you can ensure that the product data displayed on your website is accurate and compliant with industry standards.
Product Image and Data Capture Solutions
Introducing Product Library and Enrich
Manage your existing digital marketing content and review and approve the product content captured for you by Nielsen Brandbank. Our digital asset management platform enables you to organize your product content and additional marketing assets.
Brand and Digital Asset Management Solutions
Introducing Global Product Exchange
GPE can provide you with a comprehensive feed of B2B and B2C product data in line with the GS1 GDSN standards. With this integrated tool, you can implement a connected digital strategy to have consistent data for use across your business.
Introducing Optimized Imagery
As part of our optimised service, Nielsen Brandbank can create, host and publish product images designed specifically to make your products easier to browse across all devices.
Working with some of the biggest retailers across the globe, Nielsen Brandbank can help you shorten the path to purchase by allowing the shopper to discover, research, compare and select products without leaving the retailers website. By syndicating tailored and impactful rich product content you will have the opportunity to differentiate and set your brand apart from the rest.
Product Page Enrichment
Introducing Scale Imagery
With retailers and brands requesting better ways to showcase key measurements and sizes of their products, Nielsen Brandbank has developed Scale Image Solutions to represent products in a more informative way, showcasing exact measurements and sizes.
Scale Image Solutions
Walmart Connected Content Program
Nielsen Brandbank has been chosen to join Walmart’s Connected Content Partner Program and will be an official enrichment provider for Walmart, solely focused on creating, managing and syndicating product content for the retailer’s grocery and consumables categories.
Walmart Connected Content Program
WHO WORKS WITH NIELSEN BRANDBANK
WHAT OUR CUSTOMERS SAY
“Something as simple as having the right images on our website can have a huge uplift on the Bestway site and app. I would encourage suppliers to work with our digital team and Nielsen Brandbank to replicate digital success with their own products.“
“As our online proposition has grown, Nielsen Brandbank has supported Morrisons every step of the way by providing high quality imagery and pack content, as well as offering other services such as lifestyle imagery.“
“Customer engagement has improved at page level and we’re starting to do justice to the quality of the products we sell.“
“When I went to Brandbank to witness some photography, the Creative team were brilliant and got fully involved with the product. All the team were really helpful.“
“Nielsen Brandbank have provided a great service for Tesco, working in partnership with us to ensure that we have excellent image and data coverage for our customers shopping online. As a result of the hard work put in we have seen a significant increase in our online sales.“