Did you know that Nielsen Brandbank product data is distributed to 98% of the FMCG industry?

For the past two decades Nielsen Brandbank has been the global leader in the creation and distribution of FMCG content for ecommerce sites, mobile shopping apps and virtual merchandising applications. With over 7000 brand manufacturer clients and 260 retailer clients worldwide, Nielsen Brandbank distributes over 50 million digital product assets a year. Nielsen Brandbank captures,

Nielsen Brandbank donates £2000 to Nelson’s Journey

Nielsen Brandbank have presented local child bereavement charity, Nelson’s Journey, with a cheque for £2000 to be used to support children in Norfolk struggling after the death of a special person in their life. Nelson’s Journey was founded in 1997 and celebrated its 20th anniversary in 2017. Since its launch the charity has recorded a

One Case One Place: an industry solution

One of the greatest problems identified in the Business to Business (B2B) supply chain has been inaccurate and inconsistent product data. Brands, retailers and wholesalers have spent time and money on non-added value activities to try and deliver accurate product data for the B2B industry but unfortunately this has not been achieved. For years UK

Mike Nickituk appointed to the GS1 Global Data Excellence Board

The GS1 Global Data Excellence Board has appointed Mike Nickituk, Global Managing Director at Nielsen Brandbank. The GS1 Global Data Excellence Board aims to enable and drive adoption of brand accurate extended product information for B2B and B2C use. The board provides governance and direction for the Global Data Standards (GDS) and the Global Data

Nielsen Brandbank approved as UK and Netherlands data provider for Google Shopping

We are pleased to announce that Nielsen Brandbank is approved as UK and Netherlands data provider for Google Manufacturer Center in both the United Kingdom and the Netherlands providing content on behalf of global brands. Google Manufacturer Center supplies product images and content to Google Shopping, connecting consumers with brands and retailers. After a successful