Brandbank Data Powers Change4Life Campaign

Public Health England (PHE) has selected Brandbank to supply nutritional information for thousands of products, which will populate the government body’s new Be Food Smart app.   New research has found that children in England consume half their recommended daily sugar allowance before school starts, despite parents’ general perception of their children’s meals as being healthy.

Brandbank partners with B&S to digitise and manage their product information

Brandbank has been selected by international wholesaler B&S to safeguard the quality of their product content. B&S is a Dutch-owned wholesaler and distributor of FMCGs across a range of niche markets, offering logistics, wholesale and retail services. They offer bespoke solutions for travel retailers, cruise lines, airlines and defence in over 100 countries. Brandbank will

Supermarkets had Best Christmas for Four Years

Britons left their Christmas grocery shopping particularly late this year which meant supermarket sales in the week up to Christmas were “surprisingly strong” and resulted in the best Christmas trading period for four years. Nielsen retail performance data released today shows takings at the tills for the four-week period ending 31stDecember rose +3.3% versus the same

How supermarkets are responding to the growing Free-From trend

Did you know that the free-from market is now the fastest-growing food and drink category, currently worth £122.9 million? Food innovators say that the end goal is to help normalise the free-from shopping experience and ensure the food category is not isolating shoppers. But how are supermarkets managing the growth of the free-from market? Let’s

The role of content in omnichannel retailing

These in-store apps will become household names in 2017

The major supermarkets were fairly quick to roll out their online shopping apps, but now they’re turning their attention to apps for the shop floor, all designed to make promotions, payments and locating products as quick and easy as possible. They’ve had varied levels of success – ironically, the most well-received apps so far are